Cosmetix.by Проблемы с SEO, советы по трафику и оптимизации

Cosmetix.by

April, 24 2024 11:31:12 PM

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Search Engine Optimization

Title Tag

Купить белорусскую косметику в интернет-магазине по лучшим ценам
Length: 64 character(s)

Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.

Meta Description

Магазин белорусской косметики с доставкой по всему миру. Оригинальная косметика от официальных производителей. Каталог Витекс, Белита, Relouis, Luxvisage
Length: 153 character(s)

Meta descriptions contains between 100 and 300 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Meta Keywords

No Keywords

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.

Headings

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>
0	0	11	0	0	0

<H3> Новинка! Линия уходовой косметики nanoVitamin C от Белита-М! </H3>
<H3> НОВЫЕ ПОСТУПЛЕНИЯ </H3>
<H3> СРЕДСТВА ОТ МОРЩИН </H3>
<H3> Новинка! Линия уходовой косметики Коррекция морщин. Аргинин от Белита </H3>
<H3> КРЕМЫ С ГИАЛУРОНОВОЙ КИСЛОТОЙ </H3>
<H3> ВЫГОДНЫЕ СЕТЫ </H3>
<H3> Новинка! Линия уходовой косметики Сияние кожи. Сила витамина C от Белита! </H3>
<H3> АНТИВОЗРАСТНЫЕ СРЕДСТВА </H3>
<H3> СРЕДСТВА С РЕТИНОЛОМ </H3>
<H3> Новинка! Линия косметики для возрастной кожи Royal Snail от Витэкс! </H3>
<H3> ПОПУЛЯРНЫЕ БРЕНДЫ </H3>

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Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

Купить белорусскую косметику в интернет-магазине по лучшим ценам

cosmetix.by/

Магазин белорусской косметики с доставкой по всему миру. Оригинальная косметика от официальных производителей. Каталог Витекс, Белита, Relouis, Luxvisage

This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 46 images on this web page

26 ALT attributes are empty or missing.

https://mc.yandex.ru/watch/60755026
https://cosmetix.by/wp-content/uploads/2023/10/nanovitaminc3.jpg
https://cosmetix.by/wp-content/uploads/2024/03/super-filler-value-set-450x450.jpg
https://cosmetix.by/wp-content/uploads/2024/03/krem-dlya-ruk-i-loktej-na-termalnoj-vode-superuvlazhnyayushij-super-filler-ot-viteks1-450x450.jpg
https://cosmetix.by/wp-content/uploads/2024/03/maska-dlya-lica-shei-i-dekolte-na-termalnoj-vode-aktivno-razglazhivayushaya-super-filler-ot-viteks1-450x450.jpg
https://cosmetix.by/wp-content/uploads/2024/03/syvorotka-dlya-lica-na-termalnoj-vode-ultravosstanavlivayushaya-super-filler-ot-viteks1-450x450.jpg
https://cosmetix.by/wp-content/uploads/2023/09/face-creams-600x200-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/face-masks-600x200-1.jpg
https://cosmetix.by/wp-content/uploads/2023/10/wrinkle-correction-arginine.jpg
https://cosmetix.by/wp-content/uploads/2023/09/foam-cleansers-600x200-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/face-tonics-600x200-1.jpg
https://cosmetix.by/wp-content/uploads/2023/12/gialuron-gold-60-vygodnyj-set-ot-viteks-5-sredstv1-450x450.jpg
https://cosmetix.by/wp-content/uploads/2024/03/super-filler-value-set-450x450.jpg
https://cosmetix.by/wp-content/uploads/2023/11/siyanie-kozhi-sila-vitamina-c.jpg
https://cosmetix.by/wp-content/uploads/2023/09/mascaras-600x200-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/lipsticks-600x200-1.jpg
https://cosmetix.by/wp-content/uploads/2019/05/mezokrem-nochnoj-dlja-lica-glubokoe-uvlazhnenie-30-ot-bielita1-450x450.jpg
https://cosmetix.by/wp-content/uploads/2023/11/royal-snail2.jpg
https://cosmetix.by/wp-content/uploads/2023/09/vitex_logo_300x200_gray-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/bielita_logo_300x200_gr-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/luxxvisage_logo_300x200_gr-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/relouis_logo_300x200_gr-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/belordesign_logo_300x200_gr-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/monmu_logo_300x200_gr-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/livdelano_logo_300x200_gr-150x100-1.jpg
https://cosmetix.by/wp-content/uploads/2023/09/cosmetix-logo-updated-v2-white-120.png

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Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

для35
от33
корзину14
уход13
лицо9
лица9
кожи8
кремы8
витэкс8
средства7
против7
snail7
тип6
крем6
royal6

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords	Freq	Title	Desc	<H>
для	35
от	33
корзину	14
уход	13
лицо	9
лица	9
кожи	8
кремы	8
витэкс	8
средства	7
против	7
snail	7
тип	6
крем	6
royal	6

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This table highlights the importance of being consistent with your use of keywords.
To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Text/HTML Ratio

HTML to Text Ratio is: 4.05%

Text content size	13256 bytes
Total HTML size	327202 bytes

Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.

Your webpage is compressed from 321 KB to 61 KB (81 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP 84.17.46.53 does not redirect to cosmetix.by

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

XML Sitemap

Good, you have XML Sitemap file!
http://cosmetix.by/sitemap.xml

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Robots.txt

Good, you have Robots.txt file!
http://cosmetix.by/robots.txt

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.

Iframe

Perfect, no Iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Exactly how many years and months

Domain Age: 6 Years, 0 Days

Created Date: 25th-Apr-2018

Updated Date: Not Available

Expiry Date: 25th-Apr-2026

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

WHOIS Data

WhoIs domain information can help you determine the proper administrator, billing and technical
contact information.

Domain name: cosmetix.by
Registrar: Reliable Software, Ltd
Org: Шумеев Павел Владимирович
Country: BY
City: Брест
Registration or other identification number: 291556016
Email: HIDDEN! Details are available at https://whois.cctld.by
Name Server: coco.bunny.net
Name Server: kiki.bunny.net
Update Date: 2024-03-18
Creation Date: 2018-04-25
Expiration Date: 2026-04-25

-------------------------------------------
Service provided by Belarusian Cloud Technologies LLC

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WhoIs domain information can help you determine the proper contact for any domain listed in the Whois database.
A WhoIs lookup identifies the administrator contact information, billing contact and the technical contact for each domain name listing or IP in the WhoIs database.

Indexed Pages

Indexed pages in search engines

6,000 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

Number of backlinks to your website

7,433 Backlink(s)

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Usability

URL

http://cosmetix.by
Length: 8 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Favicon

Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

321 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

7.06 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.

PageSpeed Insights (Desktop)

0 / 100

Page Speed

Cosmetix.by desktop website speed is slow. Page speed is important for both search engines and visitors end.

Enter your suggestion box message

Language

Good, you have declared your language
Declared Language: RU-RU

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD)	Status
cosmetix.com	Already Registered
cosmetix.net	Already Registered
cosmetix.org	Already Registered
cosmetix.biz	Already Registered
cosmetix.us	Already Registered

Typo Availability

Domains (TLD)	Status
xosmetix.by	Already Registered
sosmetix.by	Already Registered
dosmetix.by	Already Registered
fosmetix.by	Already Registered
vosmetix.by	Already Registered

Email Privacy

Email address has been found in plain text!

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

The website is not blacklisted and looks safe to use.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Mobile

Mobile Friendliness

Oh No! This page is not mobile-friendly.
Your mobile friendly score is 0/100

Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.

Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Perfect, no embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.

PageSpeed Insights (Mobile)

0 / 100

Page Speed

Cosmetix.by mobile website speed is slow. Page speed is important for both search engines and visitors end.

Enter your suggestion box message

Technologies

Server IP

Server IP	Server Location	Service Provider
138.199.40.58	Not Available	Not Available

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Tips for authoring fast-loading HTML pages:

Too bad, your website has too many CSS files.

False

Too bad, your website has too many JavaScript files.

True

Perfect, your website doesn't use nested tables.

False

Too bad, your website is using inline styles.

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings.
???By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.
Conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

Perfect, We detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

W3C Validity

W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Doc Type

Your Web Page doctype is HTML 5

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Link Analysis

In-Page Links

We found a total of 219 links including both internal & external links of your site

Anchor	Type	Follow
Оплата и доставка	Internal Links	Dofollow
О Cosmetix	Internal Links	Dofollow
Отзывы	Internal Links	Dofollow
Блог	Internal Links	Dofollow
Форум	Internal Links	Dofollow
FAQ	Internal Links	Dofollow
https://cosmetix.by/	Internal Links	Dofollow
https://cosmetix.by/my-account/	Internal Links	Dofollow
Служба поддержки	Internal Links	Dofollow
Оформить заказ	Internal Links	Dofollow
МАКИЯЖ	Internal Links	Dofollow
Лицо	Internal Links	Dofollow
Глаза	Internal Links	Dofollow
Брови	Internal Links	Dofollow
Губы	Internal Links	Dofollow
Тушь для ресницHOT	Internal Links	Dofollow
Пудры	Internal Links	Dofollow
Тени для век	Internal Links	Dofollow
Подводки для глаз	Internal Links	Dofollow
Помады, Тинты, Блески	Internal Links	Dofollow
BB, CC и тональные кремы	Internal Links	Dofollow
Румяна и хайлайтеры	Internal Links	Dofollow
Консилеры и корректоры	Internal Links	Dofollow
Демакияж	Internal Links	Dofollow
Кисти	Internal Links	Dofollow
ЛИЦО	Internal Links	Dofollow
Кремы	Internal Links	Dofollow
Маски	Internal Links	Dofollow
Сыворотки и концентраты	Internal Links	Dofollow
Флюиды, эмульсии, эссенции	Internal Links	Dofollow
Масла, тонеры, спреи	Internal Links	Dofollow
Профессиональная	Internal Links	Dofollow
ОЧИЩЕНИЕHOT	Internal Links	Dofollow
Тоники	Internal Links	Dofollow
Пилинги	Internal Links	Dofollow
Пенки	Internal Links	Dofollow
Скрабы	Internal Links	Dofollow
Гели	Internal Links	Dofollow
Лосьоны, муссы, молочко	Internal Links	Dofollow
Демакияж	Internal Links	Dofollow
Антивозрастные	Internal Links	Dofollow
Увлажняющие	Internal Links	Dofollow
Разглаживающие	Internal Links	Dofollow
Восстанавливающие	Internal Links	Dofollow
Тонизирующие	Internal Links	Dofollow
Смягчающие	Internal Links	Dofollow
Матирующие	Internal Links	Dofollow
Успокаивающие	Internal Links	Dofollow
Против морщин	Internal Links	Dofollow
Питание	Internal Links	Dofollow
Лифтинг	Internal Links	Dofollow
Сужение пор	Internal Links	Dofollow
Против воспалений	Internal Links	Dofollow
Депигментация	Internal Links	Dofollow
От черных точек	Internal Links	Dofollow
Защита от солнца	Internal Links	Dofollow
Уход за глазами	Internal Links	Dofollow
Уход за губами	Internal Links	Dofollow
Уход до 30 лет	Internal Links	Dofollow
Уход 30-40 лет	Internal Links	Dofollow
Уход 40-50 лет	Internal Links	Dofollow
Уход 50+ лет	Internal Links	Dofollow
Для всех типов кожи	Internal Links	Dofollow
Жирная	Internal Links	Dofollow
Комбинированная	Internal Links	Dofollow
Нормальная	Internal Links	Dofollow
Проблемная	Internal Links	Dofollow
Сухая	Internal Links	Dofollow
Чувствительная	Internal Links	Dofollow
ВОЛОСЫ	Internal Links	Dofollow
Шампуни	Internal Links	Dofollow
Бальзамы, кондиционеры	Internal Links	Dofollow
Маски	Internal Links	Dofollow
Спреи	Internal Links	Dofollow
Сыворотки	Internal Links	Dofollow
Стайлинг	Internal Links	Dofollow
Окрашивание	Internal Links	Dofollow
Лосьоны, кремы, масла, скрабы	Internal Links	Dofollow
Профессиональная	Internal Links	Dofollow
Для роста волос	Internal Links	Dofollow
Защита цвета	Internal Links	Dofollow
Против сечения	Internal Links	Dofollow
От выпадения	Internal Links	Dofollow
От перхоти	Internal Links	Dofollow
Термозащита	Internal Links	Dofollow
Блеск	Internal Links	Dofollow
Восстановление	Internal Links	Dofollow
Объем	Internal Links	Dofollow
Питание	Internal Links	Dofollow
Укрепление	Internal Links	Dofollow
Увлажнение	Internal Links	Dofollow
Смягчение	Internal Links	Dofollow
Для всех типов	Internal Links	Dofollow
Жирные	Internal Links	Dofollow
Ломкие	Internal Links	Dofollow
Нормальные	Internal Links	Dofollow
Окрашенные	Internal Links	Dofollow
Сухие	Internal Links	Dofollow
Поврежденные	Internal Links	Dofollow
Тонкие	Internal Links	Dofollow
ТЕЛО	Internal Links	Dofollow
Уход за руками	Internal Links	Dofollow
Уход за ногами	Internal Links	Dofollow
Для ванны и душа	Internal Links	Dofollow
Гели для душа	Internal Links	Dofollow
Кремы для тела	Internal Links	Dofollow
Масла	Internal Links	Dofollow
Скрабы	Internal Links	Dofollow
Соль и пена	Internal Links	Dofollow
Интимная гигиена	Internal Links	Dofollow
Антиперсперанты, дезодоранты	Internal Links	Dofollow
Мыло	Internal Links	Dofollow
Крем для ног	Internal Links	Dofollow
Крем для рук	Internal Links	Dofollow
Сыворотки, пилинги, молочко, маски	Internal Links	Dofollow
Антибактериальные	Internal Links	Dofollow
Антицеллюлитные	Internal Links	Dofollow
Ароматизирующие	Internal Links	Dofollow
Восстанавливающие	Internal Links	Dofollow
Смягчающие	Internal Links	Dofollow
Питающие	Internal Links	Dofollow
Расслабляющие	Internal Links	Dofollow
Солнцезащитные	Internal Links	Dofollow
Тонизирующие	Internal Links	Dofollow
Увлажняющие	Internal Links	Dofollow
Укрепляющие	Internal Links	Dofollow
Успокаивающие	Internal Links	Dofollow
Разглаживающие	Internal Links	Dofollow
НОГТИ	Internal Links	Dofollow
АКСЕССУАРЫ	Internal Links	Dofollow
НОВИНКИ	Internal Links	Dofollow
СПЕЦПРЕДЛОЖЕНИЯ!	Internal Links	Dofollow
Проф. косметика	Internal Links	Dofollow
Обзоры косметики	Internal Links	Dofollow
Список желаний	Internal Links	Dofollow
COSMETI X	Internal Links	Dofollow
НАЧАТЬ ПОКУПКИ	Internal Links	Dofollow
https://cosmetix.by/liniya/nanovitamin-c/	Internal Links	Dofollow
витамине C	Internal Links	Dofollow
феруловой кислоте	Internal Links	Dofollow
-15% Новинка!	Internal Links	Dofollow
Выгодные сеты	Internal Links	Dofollow
В корзину	Internal Links	Nofollow
Новинка! Collagen Hyaluronic Acid Urea	Internal Links	Dofollow
В корзину	Internal Links	Nofollow
Новинка! Collagen Hyaluronic Acid	Internal Links	Dofollow
В корзину	Internal Links	Nofollow
Новинка! Argan Oil Collagen Hyaluronic Acid Niacinamide Peptides	Internal Links	Dofollow
Масла, сыворотки, эликсиры	Internal Links	Dofollow
В корзину	Internal Links	Nofollow
Обзор Hyaluronic Acid	Internal Links	Dofollow
В корзину	Internal Links	Nofollow
https://cosmetix.by/product/maska-dlya-kozhi-vokrug-glaz-mgnovennyj-lifting-ot-belkosmex/	Internal Links	Dofollow
В корзину	Internal Links	Nofollow
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